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Why Use Amazon Simple Email Service For Your Email Marketing Campaign?

Jun 3, 2020

Online Retailers, Application Developers, Digital Marketing Organizations

  • Do you know Email Marketing Still Rules when it comes to Digital Marketing?
  • Do you feel your promotional mails are not reaching your client’s inboxes?

Now get the most out of your email marketing by switching to Amazon Simple Email Service(SES).

What is Amazon Simple Email Service(SES)?

Amazon SES is a highly reliable, scalable, cost effective, cloud-based email service for sending and receiving emails

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Why Use Amazon Simple Email Service For Your Email Marketing Campaign?

Building a large-scale email solution is a cumbersome and costly affair, not to mention the licensing, operating ,installing that comes with third-party software. With Amazon SES, you can totally eliminate the need to manage the infrastructure and simply concentrate on content development, thus saving time and money.

Which businesses can take advantage of Amazon SES?

Online retailers, application developers, digital marketers or any other businesses that require an efficient,scalable and cheap way to send or receive mail.

What are the benefits of using Amazon SES?

  1. Amazon SES comes with some excellent features like content filtering, dedicated IP addresses and reputation dashboard to protect your reputation thus making sure that your emails reach customer’s inboxes rather than the spam folder.
  2. Allows you to create rules while sending emails that can help you track deliveries, opens, clicks,bounces,complaints,rejections etc.,
  3. Incoming mail can be configured for automatic delivery to Amazon S3 Bucket, Trigger AWS Lambda function, Send Notification for messages with certain keywords.

Does Amazon SES allow me to send email from my existing applications?

Amazon SES allows you to create a private SMTP relay for use with any existing SMTP client software, including software that you develop yourself, or any third-party software that can send email using the SMTP protocol.

How much does Amazon SES cost?

Amazon charges are based on where the application is hosted .

For applications hosted in EC2, the cost is…

  1. Sending Email  – $0 for the first 62,000 emails you send each month, and $0.10 for every 1,000 emails you send after that.
  2. Receiving Email – $0 for the first 1,000 emails you receive, and $0.10 for every 1,000 emails you receive after that.

For Sending Email from an Email Client or other software package..

  1. Sending Email – $0.10 for every 1,000 emails you send.
  2. Receiving Email – $0 for the first 1,000 emails you receive, and $0.10 for every 1,000 emails you receive after that.

For more region based pricing information, please visit the official page.

How to get started with Amazon SES?

In order to begin with the service, you need to have an AWS Account. We at Clozon can help you get started with any of the cloud services from AWS. Please contact us using the form link below and we will get you set up in no time.

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